2027 ICON CELEBRATION

A HISTORIC FIRST FOR VETERINARY PRACTICE MANAGEMENT

HONORING SUSIE CROCKETT, BS, CVPM

January, 16, 2027 • Orlando, Florida

Meet your 2027 ICON: Susie Crockett, BS, CVPM

A career dedicated to building stronger practices, developing leaders and elevating veterinary medicine.

Her Career & Leadership

General practice · Low-cost care · Referral · Specialty · Emergency medicine

Advancing the Profession

CVPM Board · VHMA Board · Professional certifications · AVMA Journey for Teams · National education

The Legacy of Mentorship

Developing future leaders, strengthening team culture and improving the veterinary workplace.

Read More About Susie

Susie Crockett, BS, CVPM, has served veterinary medicine for more than 25 years across general practice, low-cost care, referral, specialty, and emergency settings. A CVPM since 2009, she served more than a decade on the CVPM Board and now serves on the VHMA Board of Directors, along with numerous committees and task forces. Susie has helped create professional certifications, contributed to industry publications and AVMA’s Journey for Teams, and presented nationally for more than ten years on leadership, culture, communication, and professional development. Her operational experience includes guiding hospitals through construction, PIMS and EMR transitions, revenue improvement, and cultural change. She remains active in practice because mentoring is central to her work. By coaching managers, sharing practical knowledge, and building the next generation of veterinary leaders, Susie consistently advances her goal of leaving the profession stronger than she found it.

Untitled design-49

Celebrating Susie at VMX 2027

The Bridge Club will honor Susie Crockett during its annual ICON celebration on Saturday, January 16, 2027, in Orlando, Florida, held in conjunction with VMX 2027.

Join us as we recognize a remarkable leader whose influence continues to make veterinary medicine stronger.

A Historic ICON Recognition

For the first time since the ICON Award was established in 2018, The Bridge Club is honoring a Certified Veterinary Practice Manager.

This recognition celebrates Susie’s extraordinary contributions while shining a light on the essential role practice managers play throughout veterinary medicine.

Their leadership shapes hospital culture, supports veterinary teams, strengthens operations and creates the environments where exceptional care becomes possible.

Through Susie’s example, we celebrate not only what great leaders accomplish, but also the people they empower along the way.

Nominees are submitted by professionals across the industry and undergo a three-tiered evaluation process, including review by past ICON recipients, before final selection by event sponsors Blue Buffalo, IDEXX, and the North American Veterinary Community (NAVC).

Susie will be formally honored during The Bridge Club ICON event on January 16, 2027, at the Hyatt Regency in Orlando, Florida where attendees will have the opportunity to hear Susie’s reflections on his career and the future of the profession. 

Previous Bridge Club Icons:

  • Harold Davis, BA, RVT, VTS (Emergecy & Critical Care) (Anesthesia & Analgesia)
  • Katherine Polack, DVM, MPH, MS, DACVPM, DABVP (Shelter Medicine Practice)
  • Kara Burns, MS, MEd, LVT, CVT, VTS (Nutrition)
  • Dr. Ruby Perry, former Dean of Tuskegee University College of Veterinary Medicine
  • Jon Ayers, former CEO of IDEXX
  • Dr. Eleanor Green, former Dean of Texas A&M
  • John Payne, Executive Chairman at Chou2 Pharma
  • Dr. Michael Cavanaugh, former CEO of AAHA
  • Julia Stephanus, founder of Avviare
  • Bob Vetere, former CEO of American Pet Products Association
  • Kristin Peck, CEO of Zoetis

2027 Sponsors
The Bridge Club thrives because of passionate volunteers like you!

Looking to get more involved in veterinary medicine or have a unique skill you think could support our mission? We are seeking volunteers for our 2026 ICON Event.
Reach out to us at info@thebridgeclub.com.