2027 ICON CELEBRATION
A HISTORIC FIRST FOR VETERINARY PRACTICE MANAGEMENT
HONORING SUSIE CROCKETT, BS, CVPM
January, 16, 2027 • Orlando, Florida
2027 ICON CELEBRATION
HONORING SUSIE CROCKETT, BS, CVPM
January, 16, 2027 • Orlando, Florida
A career dedicated to building stronger practices, developing leaders and elevating veterinary medicine.
General practice · Low-cost care · Referral · Specialty · Emergency medicine
CVPM Board · VHMA Board · Professional certifications · AVMA Journey for Teams · National education
Developing future leaders, strengthening team culture and improving the veterinary workplace.
Susie Crockett, BS, CVPM, has served veterinary medicine for more than 25 years across general practice, low-cost care, referral, specialty, and emergency settings. A CVPM since 2009, she served more than a decade on the CVPM Board and now serves on the VHMA Board of Directors, along with numerous committees and task forces. Susie has helped create professional certifications, contributed to industry publications and AVMA’s Journey for Teams, and presented nationally for more than ten years on leadership, culture, communication, and professional development. Her operational experience includes guiding hospitals through construction, PIMS and EMR transitions, revenue improvement, and cultural change. She remains active in practice because mentoring is central to her work. By coaching managers, sharing practical knowledge, and building the next generation of veterinary leaders, Susie consistently advances her goal of leaving the profession stronger than she found it. |
The Bridge Club will honor Susie Crockett during its annual ICON celebration on Saturday, January 16, 2027, in Orlando, Florida, held in conjunction with VMX 2027.
Join us as we recognize a remarkable leader whose influence continues to make veterinary medicine stronger.
For the first time since the ICON Award was established in 2018, The Bridge Club is honoring a Certified Veterinary Practice Manager.
This recognition celebrates Susie’s extraordinary contributions while shining a light on the essential role practice managers play throughout veterinary medicine.
Their leadership shapes hospital culture, supports veterinary teams, strengthens operations and creates the environments where exceptional care becomes possible.
Through Susie’s example, we celebrate not only what great leaders accomplish, but also the people they empower along the way.
Nominees are submitted by professionals across the industry and undergo a three-tiered evaluation process, including review by past ICON recipients, before final selection by event sponsors Blue Buffalo, IDEXX, and the North American Veterinary Community (NAVC).
Susie will be formally honored during The Bridge Club ICON event on January 16, 2027, at the Hyatt Regency in Orlando, Florida where attendees will have the opportunity to hear Susie’s reflections on his career and the future of the profession.
Previous Bridge Club Icons:
Kristin Peck, CEO of Zoetis



Looking to get more involved in veterinary medicine or have a unique skill you think could support our mission? We are seeking volunteers for our 2026 ICON Event.
Reach out to us at info@thebridgeclub.com.